Women’s Success Strategies for Advancement

09.20.17 | Posted By: Susan Duncan
Despite the progress women have achieved in general and in law firms, many women continue to express frustration about how to compete and be successful as they climb the career ladder.   Enlightened firms have tried to tackle unconscious bias through mandatory training and intentionally putting more women in management positions. Some clients have gone Read More

Industry Group Strategy Part 2: How to Execute IGs Effectively

09.06.17 | Posted By: Susan Duncan
In our prior post, Industry Group Strategy Part 1 – What are They and Why Have IGs? we clarified the difference between sectors and industries and discussed the benefits and goals of having them.  In law firms, Industry Groups, like client teams, straddle multiple practice groups and lawyers may be members of several practice groups Read More

Industry Group Strategy Part 1 – What are They and Why Have IGs?

08.16.17 | Posted By: Susan Duncan
Many law firms have formed industry groups, but are they defining and managing them correctly and effectively? In many cases, no.  In some instances, firms are not even using the correct nomenclature. In others, they list so many industry groups on their web sites that it is clear this is more of a marketing tactic Read More
Industry Groups Part 1 Blog Photo

Your Personal Brand: (Re)Define It, Burnish It and Manage It

07.12.17 | Posted By: Susan Duncan
Everyone has a personal brand and it often plays a critical role in professional success, advancement and business development.  Similar to a business’ brand, your brand is a promise of what others will receive from you, what you will be known for and how people react to your personality and approach.  Whether or not you actively Read More
Build your personal brand advice

Feedback + Communication = Employee Engagement

06.21.17 | Posted By: Susan Duncan
Our last article The Millennial Generation in Law Firms – How to Attract and Retain Gen Ys focused on several aspects of the workplace that appeal to millennials and must be present in order for your firm to avoid the common turnover so prevalent in this generation. According to a Clutch HR survey, 40% of Read More
Sign employee satisfaction on a page of notebook.

The Millennial Generation in Law Firms – How to Attract and Retain Gen Ys

06.07.17 | Posted By: Susan Duncan
The law firm model likely will change in the coming years as described in our article The Shape of Things to Come – Tradition Gives Way to a New Model!  These changes may result in the hiring of fewer traditional lawyers out of law school and the advancement of fewer associates to partnership, the hiring Read More

Customer Experience (CX) Part 3 – Transform Your Firm with Superior Client Experience

05.10.17 | Posted By: Susan Duncan
[Note: This post is co-authored by RainMaking Oasis and Jonathan Hollenberg of HawkPartners, a marketing strategy and research firm for Fortune 500 companies.] In our prior two posts Customer Experience (CX) Part 1 – Is It Different than Customer Service  and Customer Experience (CX) Part 2 – Mapping the Client Journey, we discussed the difference Read More
Change Improvement Development Adjust Transform Concept

Customer Experience (CX) Part 2 – Mapping the Client Journey

04.26.17 | Posted By: Susan Duncan
[Note: This post is co-authored by RainMaking Oasis and Jonathan Hollenberg of HawkPartners, a marketing strategy and research firm for Fortune 500 companies.] As discussed in our first post Customer Experience (CX) Part 1 – Is It Different than Customer Service, customer satisfaction often focuses on narrow and discrete touch points that clients are exposed Read More
Business team and cogs

Customer Experience (CX) Part 1 – Is It Different from Customer Service?

04.12.17 | Posted By: Susan Duncan
Providing exceptional and consistent client service is critical to your firm’s success, but to be a real winner, you will have to deliver an exceptional client experience (CX).  With clients now in the driver’s seat and law firms aggressively competing to hold on to clients or take work away from others, we know that excellent Read More
customer concept with business elements