Change Management Part 1: The Framework

10.10.18 | Posted By: Susan Duncan
  The instability, disruption and resulting anxiety in the legal profession at times feels like a roller coaster: ups and downs, twists and turns, peaks and valleys, fast and slow, feelings of risk, exposure and vulnerability and a lack of control over our destiny. We are more or less along for the ride, which admittedly Read More
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Lawyers Should be Great at Consultative and Insight Selling

06.27.18 | Posted By: Susan Duncan
When lawyers first started exploring the uncomfortable process of “selling” as early as the 1980s not long after the 1977 Bates decision allowing lawyers to advertise, it was uncomfortable and seen as unseemly even sleazy. Over the decades, consultants have adapted sales approaches shifting from the traditional model into consultative selling. This approach has proven effective Read More
Insight

Law Firm MDPs Part 3 – Integrated Multi-Disciplinary Practices

11.01.17 | Posted By: Susan Duncan
Recognizing the need to approach client problems and needs with broader and deeper substantive disciplines than just legal expertise, law firms have evolved their service offerings to include formal, integrated teams of lawyers, consultants and other professional experts. As early as the 1980s, law firms began to form separate subsidiaries  affiliations and joint ventures to Read More
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Law Firm MDPs and New Delivery Models Part 2 – Subsidiaries

10.18.17 | Posted By: Susan Duncan
In an effort to offer existing and new clients fuller capabilities and solutions, many law firms have developed wholly-owned subsidiaries often comprised of experts in an industry or service specialty who are not lawyers. As we reviewed in our last post, Law Firm MDPs and New Delivery Models Part 1 – A Primer, clients today Read More
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Law Firm MDPs and New Delivery Models Part 1 – A Primer

10.04.17 | Posted By: Susan Duncan
In our post Who Do Law Firms Compete with and Why? we described the fierce competition that law firms face today, noting that much of that competition is increasingly  coming from non-law firm legal services providers, consulting firms and the Big 4, which have some of the largest law firms in the world outside the Read More
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Industry Group Strategy Part 2: How to Execute IGs Effectively

09.06.17 | Posted By: Susan Duncan
In our prior post, Industry Group Strategy Part 1 – What are They and Why Have IGs? we clarified the difference between sectors and industries and discussed the benefits and goals of having them.  In law firms, Industry Groups, like client teams, straddle multiple practice groups and lawyers may be members of several practice groups Read More

Your Personal Brand: (Re)Define It, Burnish It and Manage It

07.12.17 | Posted By: Susan Duncan
Everyone has a personal brand and it often plays a critical role in professional success, advancement and business development.  Similar to a business’ brand, your brand is a promise of what others will receive from you, what you will be known for and how people react to your personality and approach.  Whether or not you actively Read More
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The Millennial Generation in Law Firms – How to Attract and Retain Gen Ys

06.07.17 | Posted By: Susan Duncan
The law firm model likely will change in the coming years as described in our article The Shape of Things to Come – Tradition Gives Way to a New Model!  These changes may result in the hiring of fewer traditional lawyers out of law school and the advancement of fewer associates to partnership, the hiring Read More

Customer Experience (CX) Part 3 – Transform Your Firm with Superior Client Experience

05.10.17 | Posted By: Susan Duncan
[Note: This post is co-authored by RainMaking Oasis and Jonathan Hollenberg of HawkPartners, a marketing strategy and research firm for Fortune 500 companies.] In our prior two posts Customer Experience (CX) Part 1 – Is It Different than Customer Service  and Customer Experience (CX) Part 2 – Mapping the Client Journey, we discussed the difference Read More
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